Turn more visitors into patients with WebFX
WebFX has been marketing PGC HERE for
25+ years
RETENTION RATE
Industry average: 50%
why is our retention rate so high?
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CLIENT SATISFACTION SCORE
行业平均水平:72%
why is our retention rate so high?
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“We have been working with WebFX for several years, and have always been pleased with the level of service we have received. They are unmatched in their knowledge and professionalism.”
Healthcare Company
NPS SCORE
Industry average: 16
why is our retention rate so high?
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25 HVAC marketing statistics for 2023
- General HVAC industry statistics
- HVAC consumer statistics
- HVAC general digital marketing statistics
- HVAC SEO statistics
- HVAC content marketing statistics
General HVAC industry statistics
General HVAC industry statistics
The HVAC industry is seeing no signs of a slowdown. The number of HVAC contract businesses even increased from 2021 to 2022. Here are general HVAC industry statistics that show its growth:
- $206.89 billionis the projected growth of the HVAC equipment market by 2030, growing at a compound annual growth rate (CAGR) of 6.1% from 2021 to 2030.
- $130 billionwas the HVAC equipment market’s value in 2021.
- $16.54 billionis the value of the HVAC systems market in 2021.
- 122,638is the number of heating and air-conditioning contract businesses in the U.S. in 2022, an increase of 2.7% from 2021.
- 6%is the projected CAGR of the HVAC industry from 2022 to 2030.
- 3%is the business growth of heating and air conditioning contractors in the U.S. in 2022.
HVAC consumer statistics
HVAC consumer statistics
The HVAC industry has various end users from the residential, commercial, and industrial sectors. One of the clearest HVAC marketing trends in 2022 is the demand for environment-friendly HVAC solutions.
The upcoming government regulations that are meant to reduce energy consumption and carbon emissions from HVAC systems will further accelerate the growth of the industry. Here are some HVAC marketing statistics that show this consumer trend:
- $10 billionis the annual spending of Americans on HVAC repair and maintenance services.
- 67%of U.S. homes have air conditioners.
- 50% of the HVAC services marketis willing to pay for more environment-friendly products.
- 50%of American homes are more than 40 years old, making HVAC system repairs and replacements a strong market.
HVAC general digital marketing statistics
HVAC general digital marketing statistics
Ranking for search is critical for HVAC companies, as90% of consumersturn to search to find local businesses. To stay ahead of the competition, HVAC companies should consider developing digital marketing strategies.
Here are some HVAC digital marketing statistics to convince businesses that digital marketing can help them grow:
- Nine out of 10 video viewerssay they want to see more videos from businesses.
- 84% of HVAC customerswho perform searches before converting say that they didn’t have a particular company in mind when they do their initial online search.
- 78% of local searchesusing a mobile device lead to a purchase within 24 hours.
- 67% more leadsare generated per month by businesses with blogs than companies without blogs.
- 62% of HVAC shoppersperform a search before they convert.
- 20% is the year-over-year growthof searches for “HVAC repair.”
HVAC SEO statistics
HVAC SEO statistics
Majority of chief marketing officers (CMOs) believe search engines are an effective marketing channel. Get ahead of your competitors by investing in SEO and reap the revenue that organic traffic brings. Here are some SEO statistics relevant to your HVAC business:
- 93% of online experiencesbegin with a search engine.
- 80%is the average conversion rate oflocal searches.
- 70% of consumersresearch a company on the web before deciding to visit or buy.
- 61% of CMOsconsider search engines as an effective marketing channel.
- 40% of revenueis delivered by organic traffic.
HVAC content marketing statistics
HVAC content marketing statistics
Great content can help build your company’s authority and credibility. As a result, your business can gain more leads and conversions.
Here are some content marketing statistics relevant to HVAC companies:
- 6x more conversionsare generated by businesses that use content marketing than companies that don’t.
- About 60% of marketers surveyedsaid content marketing is either “very important” or “extremely important.”
- 54% more leadsare generated by content marketing than traditional marketing.
- 44% of consumersread three to five pieces of content before they engage with a company.
Roll out your digital marketing strategy for HVAC companies with WebFX
If these statistics inspired you to launch your revenue-driving HVAC digital marketing strategy, look no further than WebFX.
We’re afull-service digital marketing agencythat can help you generate leads so you can get ahead of your competitors. We have generated more than 7.8 million leads and $3 billion in revenue for our clients. We’ll be glad to deliverresultsfor your HVAC business, too.
Contact us onlineor call us at888-601-5359to speak with a strategist and get started with your HVAC digital marketing strategy!
PGC HERE
PGC HERE
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PGC HERE
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PGC HERE
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PGC HERE
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