Running asecure website是要考虑的最重要的一个元素for your online presence. Whether you’ve had a website for a long time, or you’ve just created one, site security is extremely important — especially for ecommerce sites. Not only that, but any site that requires or stores any kind of visitor information, including something as simple as login information, should provide security to site visitors.
On this page, we’ll answer yourburning questions就像您的网站时的含义不是安全和how to make your website secureonce and for all! And don’t worry — you’re not alone! Hundreds of searchers per month ask Google “why my website is not secure.” Keep reading to learn more!
视频：为什么您的网站不安全？
“不安全”网站是什么意思？
如果您访问了一个网站（甚至是您自己的网站），并注意到搜索栏中的警告说：“不安全”，您对进入网站时感到谨慎并不陌生。
You might ask yourself questions like “what does ‘not secure’ website mean?” or “what information isn’t secure?” These are both valid questions and something that you should be aware of before entering a website that has the dreaded warning in the search bar.
Here are some things you should know when it comes to websites that aren’t secure:
HTTP websites are not secure
HTTP或超文本传输协议放置在网站URL的前端，以显示网站。这是万维网使用的协议，以获取HTML文档，或简而言之，显示网页。不幸的是，HTTP之前的网站URL并不安全。
This means that your login info, or worse yet, your personal information like credit card numbers, could be stolen, read, or modified by hackers. You can read more about how HTTP affects site rankings further down the page.
HTTPS websites are secure
另一方面，HTTPS之前的网站URLaresecure. This means that when you see a website URL starting with HTTPS, you won’t get a “not secure” warning, and you don’t have to worry about the possibility of hackers stealing your personal information that you use on the website. Popular websites like Google.com and Amazon.com use HTTPS to show users that they are safe when browsing and making purchases on their websites.
HTTPS provides encryption,这意味着没有人可以跟踪或窃取个人我nformation, integrity, which means that data can’t and won’t be corrupted during transfer, and authentication, which validates that websites are communicating correctly with the right website. Google has always advocated for HTTPS sites as opposed to HTTP sites, but in 2018, they made that even more clear. Starting in July 2018, the search engine started providing users with the “not secure” marker in the search bar — potentially decreasing site visitors to insecure sites.
“Not secure” doesn’t mean your computer is infected
当用户看到“不安全”的警告时，他们可能会认为这是计算机病毒或恶意软件的第一个迹象。这是您不必担心的一件事！就像我们之前提到的那样，“不安全”的警告只是意味着您的信息在该网站上没有安全，并且您应该避免输入任何个人信息。
Websites that don’t utilize HTTPS could rank lower in results
Google作为搜索引擎的主要工作是为用户提供最适合其搜索查询的结果。Google提供的任何给定搜索的结果基于许多因素，包括关键字定位，domain authorityof the website, number of backlinks, and the list goes on.
但是Google也众所周知网站安全作为排名因素- 这意味着如果您拥有一个不使用HTTP的网站，则可能会看到您的网站排名变得更糟。
Google wants to provide search results that not only fit a user’s search query, but also provides them with a secure experience.
我的网站不安全，我该如何解决？
如果所有有关坦克排名的讨论都会质疑如何使网站安全，那么您来了。采用HTTP远非困难，因此请查看我们的五步过程，以确保您的网站为网站访问者和客户确保您的网站。
1.安装安全套接字层（SSL）证书
为了使您的HTTP网站安全，您需要在网站上安装SSL证书。安装SSL证书时，会进行一些交流，为您的网站访问者提供安全版本。
- Your browser will connect to a website and request the server identity.
- 服务器将通过发送浏览器SSL证书来响应
- The browser will determine if the SSL certificate is trustworthy
- If the SSL certificate is trustworthy, it will send the server a message
- The server will respond with a digitally-signed document that gives permission to start a session that is encrypted by the trusted SSL certificate
- The browser and server share encrypted data
If you want to get started with an SSL certificate, begin by exploring some of the最佳SSL证书提供商。
2.确保内部和外部链接使用HTTPS
If you want both your internal and external site links to continue to operate effectively, you’ll want to ensure that you change them all to HTTPS as well. This might sound tedious, but it’s crucial to ensure that HTTPS helps your website instead of hurting it.
3。Verify your website in Google Search Console
After installing your SSL certificate and ensuring that your site links use HTTPS, you’ll want to verify both the HTTP and HTTPS versions of your site inGoogle搜索控制台。In doing so, you’ll also want to be sure that your preferred domain is set to the HTTPS version. This will ensure that site visitors are served the secure version of your website.
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4。Ensure that HTTP URLs are redirected
如果你提到你的网站在任何第三方坐es that you have control over, you’ll want to be sure that you change mentions ofHTTP to HTTPS.You’ll also want to create 301 redirects on your own website to make sure your HTTP URLs reference the HTTPS version.
5. Update XML sitemap
Next, you’ll want to update yourXML sitemapto reference the HTTPS versions of your site pages. Your sitemap acts as a road map for site visitors and Google alike to help them easily navigate your website. To ensure that Google re-crawls and indexes your website with new links, you’ll want to submit your updated sitemap to Google Search Console.
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Need help securing your website?
We hear people ask all too often, “My website is not secure, how can I fix it?” This is a legitimate question for website owners, and should be — if you’re interested in keeping customers and increasing sales. At WebFX, we have a team of over 450 specialists who can work to create a secure site for you and your business.
We offerwebsite designanddevelopment services, and we always follow best practices when it comes to creating a secure website.
If you’re looking to secure an existing site or have your dream site built from the ground up, we’re here for you! Feel free tocontact us online, or give us a call at888-601-5359！
