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Automated marketing is the act of using technology that oversees and handles repetitive marketing tasks, such as creating email lists or posting content on social media. Marketing automation solutions help you streamline your marketing processes to save your business time […]
From Amazon to Facebook Marketplace to your website, you have dozens of options for selling your products online. When you’re trying to reach people across the web, you may opt to sell on multiple platforms to increase your product reach. […]
Did you know that the same parent company makes herbal Essences and Febreze? Or that Crest toothpaste and Charmin toilet paper also come from that same corporation? When you look at these brands in the grocery store, you may think […]
Here at WebFX, we live by our company values. One of those values is, “We lead by example, work with Integrity, and aspire to leave the world a better place.” This value applies not only to our digital marketing efforts, […]
Data storage has become an increasingly crucial element for businesses to consider. Collecting, managing, and analyzing your data is essential to inform your marketing strategies and drive revenue for your business. That’s where data lakes and data warehouses can help. […]
Did you know that you can earn $2 for every $1 spent on pay-per-click (PPC) advertisements? That’s because PPC ads are the perfect strategy to boost your online visibility on search engines like Google and drive more sales for your […]
With nearly 80 million U.S. users, TikTok is one of the fastest-growing social media apps. And it’s not just for Gen Z! Businesses, just like yours, can use TikTok to reach and engage your audience. In addition to sharing videos, […]
Search engine optimization (SEO) is a critical component of your digital marketing strategy. It can help more members of your target audience discover your business online, so you can expand your reach and increase your revenue. But, what is SEO […]
Did you know that 38% of people stop engaging with websites if they're unattractive? To keep people engaged, you need a beautifully designed and functional website that keeps your audience interested in what you offer. But where do you go […]
64% of people want to see a website that holds their attention. 88% of people are less likely to return to a website after having a bad experience. 89% of people shop with a competitor after a poor experience. So, […]
Google Data Studio is a popular free reporting tool that helps you create customized dashboards and reports from various data sources, like your pay-per-click (PPC) advertising campaign. But creating your reports from scratch can be tricky and time-consuming. That’s why […]
Did you know that 58% of adults check email first thing in the morning? Implementing an email marketing strategy is a great way for you to connect with prospects on a channel where they’re likely to engage. But before you […]
If you want to invest in digital marketing, you need to create your company's brand first. But what is branding? On this page, we'll cover information you want to know like: What is branding in marketing? Why does branding matter? […]
Did You Know? Google Analytics 4 is replacing Google Analytics on July 1, 2023. Learn how to get started with GA4 now! Smarter marketing is at your fingertips with the new Google Analytics, called Google Analytics 4 or GA4. What […]
If you’re using Facebook ads to reach qualified leads for your business, you want to get every advantage you can to maximize results with your ads. With the Facebook conversion API (CAPI), you can help your business use your data […]
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